Current:Home > ScamsDelta expands SkyMiles options after outrage over rewards cuts -PureWealth Academy
Delta expands SkyMiles options after outrage over rewards cuts
View
Date:2025-04-15 18:51:11
Delta announced it had expanded its SkyMiles membership options Wednesday after an uproar from customers about cuts made to the rewards program in September.
The Atlanta-based airline corporate offices faced both backlash on social media and customer outreach after limits were placed on the number of times members could access the "Delta Sky Club" and reach Medallion status in an effort to reduce crowds.
Delta CEO Ed Bastian said the company "probably went too far" in benefit reductions, and he promised modifications.
As part of the cuts, passengers flying in basic economy class were no longer going to be allowed into Delta's Sky Club lounges beginning in Jan. 2024, regardless of whether or not they had a platinum card or any other premium credit card. It also became more difficult for customers to use their miles to book travel.
An email sent to SkyMiles customers from Bastian said he understood the disappointment "many of you felt by the significance of the changes," but that the company has faced challenges in its delivery of "premium service experiences."
Airlines have made it increasingly difficult for customers to redeem miles after the global pandemic ended and interest in travel increased significantly. But Delta customers pushed back, and some frequent flyers threatened to take their business elsewhere.
Based on the feedback received from customers, Delta announced on its website that it would be adding new benefits for SkyMiles members, which they could begin earning in 2024 and redeem in 2025. Changes include easier access to medallion status, greater flexibility with lounge access, and increased rewards for long-term loyalty.
Highlights include:
- Reduction of the number of Medallion Qualification Dollars (MDQ) to reach Diamond, Platinum, Gold and Silver Status.
- SkyClub lounge visits include all entries within a 24-hour period after the first visit.
- Additional flexibility to purchase daily SkyClub lounge access and an annual individual membership.
- More options to rollover balances.
- Enhanced rewards and choices for membership.
- In:
- Delta Air Lines
Cara Tabachnick is a news editor for CBSNews.com. Contact her at cara.tabachnick@cbsinteractive.com
veryGood! (33521)
Related
- What were Tom Selleck's juicy final 'Blue Bloods' words in Reagan family
- Some Mexican shelters see crowding south of the border as Biden’s asylum ban takes hold
- A Virginia school board restored Confederate names. Now the NAACP is suing.
- South Florida compared to scenes from a zombie movie as widespread flooding triggers rare warning
- Pressure on a veteran and senator shows what’s next for those who oppose Trump
- 'House of the Dragon' star Matt Smith on why his character Daemon loses his swagger
- Deadliest Catch Star Nick Mavar Dead at 59 in Medical Emergency
- What College World Series games are on Friday? Schedule, how to watch Men's CWS
- New Mexico governor seeks funding to recycle fracking water, expand preschool, treat mental health
- Army Corps finds soil contaminated under some St. Louis-area homes, but no health risk
Ranking
- Dick Vitale announces he is cancer free: 'Santa Claus came early'
- See Savannah Guthrie's Son Adorably Crash the Today Show Set With Surprise Visit
- Beachgoer fatally struck by police truck on South Carolina beach, highway patrol says
- Illinois lawmakers unable to respond to governor’s prison plan because they lack quorum
- Federal court filings allege official committed perjury in lawsuit tied to Louisiana grain terminal
- Florida A&M, a dubious donor and $237M: The transformative HBCU gift that wasn’t what it seemed
- Inmate who escaped from Houston courthouse after holding staffer at knifepoint caught following hours-long manhunt
- How Isabella Strahan Celebrated the End of Chemotherapy With Her Friends and Family
Recommendation
FACT FOCUS: Inspector general’s Jan. 6 report misrepresented as proof of FBI setup
New Jersey casino and sports betting revenue was nearly $510 million in May, up 8.3%
Opal Lee gets keys to her new Texas home 85 years after a racist mob drove her family from that lot
Likes on X are now anonymous as platform moves to keep users' identities private
Residents worried after ceiling cracks appear following reroofing works at Jalan Tenaga HDB blocks
MLB draft's top prospects in 2024 College World Series: Future stars to watch in Omaha
Florida A&M, a dubious donor and $237M: The transformative HBCU gift that wasn’t what it seemed
Illinois is hit with cicada chaos. This is what it’s like to see, hear and feel billions of bugs